Personalized / Socialized / Contextualized
10 Whys of Augmented Reality
The rationale for Display, Sensing, Compute, Connectivity tech to mature and get cheaper in the Fourth Industrial Revolution.
You might have already encountered the makeshift AR experiences enabled on today’s smartphones, compelling trials on expensive headsets with the unsatisfactory field of view, futuristic life-with-AR short films, or the business case-study market research material. My curiosity accumulated over the years through graduate studies, work, and personal projects in the XR (VR/AR) space led me to search for a rational explanation for the aspects of Augmented Reality that personally matter to me.
“We say WHAT we do, we sometimes say HOW we do it, but we rarely say WHY we do WHAT we do.” — Simon Sinek
Starting with the “Whys?”, this article focuses on the first stage — “Problem or Need Recognition” from John Dewey’s — Consumer Decision Process, illustrated below in the Needs Pyramid.
The “Hows?” like 6dof SLAM, rendering engine, Neural Networks such as GANs, or surface Reconstruction that can enable the “Whys” forming essential software & hardware…
