A Good Witch/Bad Witch Story of Big Tech

Lauren Reiff
The Shadow
Published in
7 min readFeb 4, 2022

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Photo by Rishabh Dharmani on Unsplash

The tech revolution that has bowed our heads to our smartphones and unfurled reality onto the virtual plane is imbued with all the mythic dualism of good and evil. One side is a light-dappled frontier of beautiful freedom; the other side an inky, rigidified specter of enslavement and exploitation. Sound extreme?

Granted, this harsh moral polarity is not an observance typically coughed forth because it is unsettling, weirdly philosophical, and requires that we put ourselves at a remove from the technologies hopelessly submerged in the minutiae of our daily lives and embedded in our identities.

However, a good/evil distillation is not off the mark when we consider that technology is the final revolution — the one that has conquered the walls of the human brain (not to mention scheming to invade the skin) as tech CEOs in their bland sweaters pacing auditorium stages blithely admit.

The convergence of humanity with the machine thundering down the tunnel to us 21st-century inhabitants ought not to be considered merely a bright triumph of scientific mastery — it is a profoundly moral quandary, imbued with all the spiritualism of what it means to be a human being!

There was once a time when the Internet and its physical byproducts stirred romantic notions in populations thrilled with search engines and…

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Lauren Reiff
The Shadow

Writer of economics, psychology, and lots in between. laurennreiff@gmail.com / I moved! Find me here: laurenreiff.substack.com