Apple AirTags and the Power of Brand Influence

Image Credit: Apple

A staple of the America of my childhood was Oprah Winfrey. Her show, Oprah, was a national phenomenon for anyone that grew up in the 1990s. What always fascinated me about Oprah was the level of influence that she wielded over consumer opinion on countless products. One of the great examples of this is the Oprah Book Club. The book club highlighted a novel that Oprah was reading that took an obscure author…