The Shortform
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The Shortform

Quick & Free Product Placement Hack For Your Book

Product placement is typically something we associate with TV & movies.

It’s a huge commercial business, limited usually to the big buck budgets of global FMCG or tech brands getting featured in hit shows & films.

As small business owners, we can borrow from big businesses.

I always take a spare copy of my book with me and gift copies in venues & locations.

Photo of Hype Yourself in The Hoxton.

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Lucy Werner

Lucy Werner

Helping entrepreneurs to stand out with PR & branding. Author of Hype Yourself. Figuring the rest of it out still.