What’s Viral

Burk
The Shortform
Published in
Jul 12, 2021
Photo by Markus Winkler on Unsplash

How many views constitute a viral article? Recently, I’ve come across multiple stories about “going viral.” Since I am a sucker for stats, I always read that kind of stuff. I was surprised to find that many authors describe their viral posts as hitting 1000, 2000, or 3000 views.

Why is that surprising? I thought “going viral” would mean more than a couple thousand views. I picture a stats page with 50000 views. Is that just me?

If the above is correct — 1000 views or more — I have several viral posts. It doesn’t feel like it, though.

What does? I have one post that hit 10000 views fairly quickly within a week. This felt more like “viral.” But why? It probably was the time it took to get to 10000 views, making it feel like a viral post. This is my theory. What’s yours?

--

--

Burk
The Shortform

1.5M+ reads online — Check out my newsletter for free stuff & more https://byburk.net