What to Sell on Etsy In 2024
Not the normal list you see everywhere
Since 2020, Etsy has been one of my income streams, helping me earn five figures annually.
Many view Etsy as overly saturated, a sentiment I share to some extent.
However, most in-demand markets are.
So, if you’re eyeing Etsy for a 2024 launch, here’s what I would sell if I were to start a store in 2024.
To ensure consistent revenue, the items you will sell need to meet the following criteria:
- Are they scalable? i.e. can I sell them in bulk? Can I increase the order value?
- How often can I get repeated customers?
- Are they evergreen products?
Note: My approach prioritizes targeting a customer group over a specific product niche. The list below reflects this philosophy.
Let’s dive in.
Giftable items
Etsy has been evolving in the past couple of years, yet it remains a top destination for those seeking unique gifts.
Think personalized items for special occasions.
I’m not keen on seasonal items, but a shop catering to customers who love giving thoughtful presents has potential.