What to Sell on Etsy In 2024

Not the normal list you see everywhere

Sarina Chiu
The Side Hustle Club

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Photo by Ayo Ogunseinde on Unsplash

Since 2020, Etsy has been one of my income streams, helping me earn five figures annually.

Many view Etsy as overly saturated, a sentiment I share to some extent.

However, most in-demand markets are.

So, if you’re eyeing Etsy for a 2024 launch, here’s what I would sell if I were to start a store in 2024.

To ensure consistent revenue, the items you will sell need to meet the following criteria:

  1. Are they scalable? i.e. can I sell them in bulk? Can I increase the order value?
  2. How often can I get repeated customers?
  3. Are they evergreen products?

Note: My approach prioritizes targeting a customer group over a specific product niche. The list below reflects this philosophy.

Let’s dive in.

Giftable items

Etsy has been evolving in the past couple of years, yet it remains a top destination for those seeking unique gifts.

Think personalized items for special occasions.

I’m not keen on seasonal items, but a shop catering to customers who love giving thoughtful presents has potential.

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Sarina Chiu
The Side Hustle Club

Musing about life and money. I build side hustles to make money for retirement. Get Etsy & Income growth tips: https://www.incomegrowthclub.com/newsletter