Day 3 Summary. The purpose of Day 3 in a design sprint is all about making decisions, deciding what direction you will take, deciding on ideas you like, deciding on risks you want to take, deciding what needs to be prototyped and tested.
…… The following article provides a list of notes, quick tips, and the actual ‘executed’ agenda from our 5-day remote product design sprint. It also assumes there is already a baseline understanding of the traditional design sprint process and we are just summarizing our variations and call outs for this specific remote design sprint experience.
Context
- Healthcare tech startup needs to decide scope for MVP and 1 or 2 killer capabilities that will differentiate them in the market (1 target persona)
- Participants: CEO. Chief Revenue Officer. COO. Engineer. Product. Designer
- 5-day remote design sprint
- Tools: Zoom, Mural, Figma, Slack, Spotify
- 3 user tests (B2B)
Notes and Tips
On day 3 my co-facilitator took the lead. The sprint team continued to have challenges putting their ideas on paper so Kandis O'Brien used a more incremental approach to get them going.
- Let’s just start drawing. The team had so many ideas, on the board, in their heads, they didn’t know where to start; so we had them take pen to paper and start with a simple landing page (picture of the drawings were uploaded and shared in Mural)
- Then we got going. The speed critique is where we saw the energy and confidence coming back into the team
- Repeat and rinse. Taking advantage of the momentum from the landing page, we had the team identify one or two calls to action that could be made from the landing page and repeated the cycle from sketch to art gallery, to heat map, to speed critique
- Taking the time to do what is right for the team. This incremental process took additional time, and we were already behind, but it helped the team get to where they needed to go and more confidence in the decisions they had made (timeboxing is still very important but we flex based on the team's needs. This was especially important during our remote sprint)
- Again, it’s ok to adjust the schedule. At this point, it was clear that detailed Storyboarding would be pushed to Thursday morning, but the team was in the swing of things and had made a tremendous amount of progress
- Keep calm and journey map. We ended the day with the team aligning on a step-wise journey map that would be the basis for the storyboard going into Thursday morning
Day 3 Agenda (adjusted based on actuals)
Retrospective 10:00 - 10:30am
Solution (Landing Page) | Art Museum | Speed Critique 10:30 -12:00pm
…… Break 12:00 -12:30pm
Solution (Calls to Action) | Art Museum | Speed Critique 12:30 - 2:30pm
…… Break 2:30–3:00pm
Journey Map 3:00 - 4:45pm
Retrospective 4:45 - 5:00pm
Team Retrospective Summary
I Like…
- That things are coming together
- Making final decisions on the direction
- That we have clarity on where we want to head first
I Wish…
- I knew what the bigger picture is going to be
- I wish I was more creative
- I wish we better understood the detail around competitive products
I Wonder…
- If we should leverage solutions that already exist?
- If the design concepts will appeal to me?
- If our users will feel supercharged?
- If our users will be wowed?
Resources
- Digital templates from New Haircut’s Toolkit
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We are The SIX, a women-founded and owned strategy and innovation firm. Feel free to ask questions, challenge, and share new ideas and frameworks in the comments section below. To learn more about us visit us at www.the-six.co
