The Influencer Marketing Fire!
Published in
4 min readOct 6, 2022
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October 6, 2022
Candace J. Dixon
Influencer marketing involves collaboration between brands and influencers — and it’s currently on fire! Indeed, the future of influencer marketing seems quite bright: Once considered as something just “nice to have”, it is quickly becoming a staple in marketers’ arsenals as well as a hot advertising strategy these days, with 93% of marketers having…