The Social

GI Labs
Women in Business Kerala
2 min readMay 29, 2018
Photo by Zuza Gałczyńska on Unsplash

On behalf of ‘The Social’ we have introduced a model comprising of a community organisation in the form of a weekly event that gives women the opportunity to meet up and pursue personal aims and interests. . Women of all ages and all areas of life come together as they reinforce the importance of women, their potential and skills.

Our Purpose

There is a lack of community organizations for women that are accessible and welcome to women of all social and economic strata. By actively participating women in community meet-ups and events gives them a sense of greater autonomy and control over their lives, considerably reducing stress levels and increasing the level of happiness. It is in this context The Social is organizing a weekly fair where women can share their unique visions in their great breadth, vision, talent and artistic variety.

Why is it important?

Our events bring people together for a mutually beneficial purpose. It’s our mission to provide supportive opportunities for small businesses, especially women-owned businesses, entrepreneurial endeavors that are large or small. We intend to provide an entertaining value to attendees and make a positive impact in the community. In addition to it,vendors benefit by being able to connect with consumers on a personal level. This creates an opportunity not only for sales, but to build relationships and loyalty. This interaction is perfect for launching new products, sampling and getting your product into the hands of potential consumers. Introducing products, services and information at fairs like thesehelps to get feedback.

How does it works?

There is a lack of community organizations for women that are accessible and welcome to women of all social and economic strata. By actively participating women in community meetups and events gives them a sense of greater autonomy and control over their lives, considerably reducing stress levels and increasing the level of happiness. social is a weekly fair where women can share their unique visions in their great breadth, vision, talent and artistic variety.

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