What’s The Difference Between Amazon Influencers and Amazon Affiliates?
What is the difference between Amazon Influencers and Amazon Affiliates?
Nothing. An Amazon Influencer is anyone who has influence over an audience.
Amazon Affiliates ARE Amazon Influencers. They have a platform and an audience and influence over their audience that exists on:
- Blogs
- YouTube
- Twitch
- Medium
- Social Media
- & more.
Since 1996 Amazon has been partnering with people that sign up for their Amazon Associates Program and can share a link, somewhere on the internet, that people will see, click on and buy products based on the recommendations made by that Amazon Influencer / Affiliate.
If the term Amazon Influencer was in the pop culture lexicon as it is now back in 1996, they likely would have named their affiliate program (The Amazon Associates Program) the Amazon Influencer Program.
Here is where Amazon makes things official with their own program.
Amazon Influencers who are a part of the official Amazon Influencer Program are those with a qualifying YouTube, Instagram, Twitter or Facebook account.
Once accepted, they can then build an Amazon Shop where they can post links to their Amazon Shop where their audience can buy products that they recommend.
That Amazon Influencer then gets a commission from Amazon for referring the sale.
