Pretzel Kids — Mindfulness Education Platform For Children

Pretzel Kids provides yoga to children by connecting them with experienced teachers.

Nick Fenger
Storied

--

The Problem

There is a growing need for yoga and mindfulness programs for children, yet there is a lack of skilled instructors and no easy way for parents to find classes.

What The Company Does

Pretzel Kids’ mission is to create a singular place for parents and schools to find classes and hire teachers for their children, and to offer yoga and mindfulness educators a platform to connect with students. Pretzel Kids also provides side hustlers an opportunity to become kids’ yoga teachers by making an online training service available. Teachers are empowered through Pretzel Kids to run successful classes in throughout the country.

The Market

The yoga market in America is $16.8 billion. Competitors of Pretzel Kids are Kidding Around Yoga, Cosmic Kids, YogaKids and others. Pretzel Kids is unique in offering an easy and proven teaching and training method, as well as the only web platform to deliver training, classes and a hiring model.

The Business Model

Pretzel Kids makes money from subscriptions when teachers join the community. Pretzel Kids also sells trainings and runs contracted programs.

Traction

Currently, 400 teachers have signed up thus far. Pretzel Kids has developed partnerships with several companies including Education World, the National Association of Sports Medicine, and the American Fitness Association of America.

Founding Team Background

Founder and CEO Robyn Parets is a licensed yoga instructor who spent over 12 years growing her yoga studio including daily classes, instructor training courses, and much more. Parets sold the Studio in 2016 to focus her efforts on Pretzel Kids.

What They Need Help With

Pretzel Kids is in search of introductions to advisors and investors; attracting potential co-founders; and getting the word out about the importance of mindfulness for youth. The company is also hiring teachers, trainers, and a digital marketing intern. Connect with the Pretzel Kids team.

Subscribe To The Buzz To Get More Startups In Your Inbox

--

--