WeFlop — Exclusive Online Poker Rooms
An online platform that gives people the ability to create, customize, and monetize their own exclusive poker rooms
The Problem
The online poker industry is strange because the size of its market depends on how good users are at playing poker. In the early 2000s, online poker experienced the “moneymaker poker boom.” During this period, millions of recreational players flooded the market. Importantly, this influx of recreational players was a self-fulfilling prophecy. As more recreational players entered, the games became more inviting and profitable to prospective recreational players, which only made more recreational players enter and so on. Since then, however, the online poker market has shrunk significantly. People like to blame botting, legal constraints, and advances in poker theory for this decline, but the real reason is that as soon as the games started to lose recreational players, the games became less inviting, leading more recreational players to stop playing. Thus, if online poker does not become more accessible to recreational players, it will never draw in new players and will continue to lose ground.
