[Podcast] Geeking out on Customer Success with Helping Sells Radio

I had the great opportunity to geek out about Customer Success with Helping Sells Radio recently. Helping Sells Radio is about digging deeper into our industry by talking to experts. To quote their podcast about page, — “In the software business, Selling Doesn’t Help. Helping Sells. Helping Sells Radio is a podcast about helping customers discover, adopt, and thrive using your software.”

Take a listen wherever you get your podcasts or on their website: http://helpingsellsradio.libsyn.com/170-jennifer-chiang-startup-guide-to-customer-success

We truly geeked out about Customer Success from how to get started, how to get executive buy-in, how to build a team, and more.

Here’s a snippet from our conversation:

Bill Cushard from Helping Sells Radio: If there was one thing that you can tell someone who wants to start a customer success function from scratch and they’re in company now, what’s the first thing that you should do?

Jennifer Chiang: Start championing the customer now. Customer success doesn’t have to be an official title for you to champion the customer. You can start championing customers regardless of your title. It’s going to be huge for the company because not only are you learning more about the customer, but your decisions going forward will be better informed.