The Story Smith’s Style Guide
Bits and pieces from across Medium and the web to get you going
Published in
4 min readNov 14, 2020
I’ve mostly stolen this from an article I wrote for another publication I edit, but these are the general things we will cover when we work together, and I’m sure I’ll make this longer as we go. Right now it’s a work in progress.
- Title and Subtitle. Have both, each in their proper case. Title Case is mostly all caps, and Subtitle Case is written in Sentence Case (like a sentence), however we’ll accept trailing punctuation as an option. Google these if you need more than that, but they look a lot like the cases used for the title/subtitle above. This title case converter will help you out, https://titlecaseconverter.com
- Title Analyzer. This one will score your title and let you play around with variations. I recommend shooting for 70+ https://coschedule.com/headline-analyzer.
- Picture. Not pictures. Picture. Have a photo with appropriate credited given to the photographer (like the picture above), if you took the picture yourself then add this below your picture→(Photo: Author). Pixabay, Unsplash, Wikicommons have a lot of good pictures, but dig around because everyone tends to use the same ones near the top. Place it below your subtitle.
- Length. 500–900 words is three to five minutes of…