Want to actually love what you’re doing, even when it’s hard? This blog post is for you. I share my experience with the work of Viktor Frankl and my shift to a meaning-driven business.

Photo by Tim Bogdanov on Unsplash

Dear Brilliant Creative One,

“Everything happens for a reason” has become a popular and oft-repeated phrase, one which we hear employed particularly when someone is experiencing seemingly unavoidable suffering or adversity. We lose someone we love, experience financial ruin or get a poor health diagnosis and in response to the ensuing loss of equilibrium, we reach for relief in the form of release saying, “Everything happens for a reason.”

However, the meaning for our suffering rarely makes itself clear and our disquiet usually lingers, albeit in the corners of our hearts and minds. This quiet, little bit of disorientation and panic affects our ability to succeed in our efforts in a big way. Reversing this mis-application of metaphysics to stay on a path to abundance and joy, requires a shift in understanding: the meaning in our experiences, indeed in our whole lives, isn’t a fact waiting to be discovered; meaning is a personal decision. Meaning isn’t found in understanding the facts in our lives. Meaning is found in choosing our behavior.

Are you busy, but not sure why?

Consistently experiencing mediocre results?

Is it sometimes hard to motivate yourself to do what you “should” do for your business, your body, your spirit or your loved ones?

Does activity sometimes feel circular, as though what you’re doing isn’t really going anywhere?

Want to be inspired?

Want to actually love what you’re doing, even when it’s hard?

This blog post is for you.

And if it isn’t…it’s for someone you know. Please read, share, and then tell us what you think!

The Meaning of Your Life

Dr. Viktor Frankl, who suffered the horrors of the concentration camps in Nazi Germany, knew something about enduring meaningless suffering and as a result, developed a therapeutic philosophy which he deemed “logotherapy”. The basis of this therapy viewed the search for meaning (as opposed to pleasure or power) as our primary drive. He, like Nietzsche, believed that those “who have a why to live for can bear almost any how.” Frankl didn’t necessarily believe that the extraordinary events and circumstances in his life happened for a reason. But he did believe that he could endure and even flourish under the most dire conditions if he could find a purpose for his suffering — a reason to endure the seemingly unbearable, that would ultimately make the inexplicable horrors of the concentration camps a meaningful one.


To your success,

Melissa McFarlane
 Creative Successful Entrepreneurs
 Riot for Joy!

P.S. If life lacks luster, your drive is waning or you find yourself hungry for your next challenge, an abiding and exciting sense of meaning to your days, and the opportunity to Make Good on the Promise of Your Life, I invite you to investigate The Promise Circle (Forming now. Limited membership).