Google Ideas is Now Jigsaw, Becoming Alphabet’s Own Think Tank

Google is changing the name of Google Ideas, the internet giant’s think tank to a more cryptic, but certainly more badass one. The pet project of former Google CEO and current Alphabet chairman, Eric Schmidt, will be called Jigsaw. From now on, it will be a standalone technology incubator under the Alphabet umbrella.

Eric Schmidt announced the changes this Tuesday in a post on Medium. Jared Cohen, the guy who ran the Google Ideas, will be the president of Jigsaw as well as will continue to serve as an advisor to Schmidt.

“The team’s mission is to use technology to tackle the toughest geopolitical challenges, from countering violent extremism to thwarting online censorship to mitigating the threats associated with digital attacks,” wrote Schmidt.

The former Google Ideas website is now redirecting to the new Jigsaw website. Also, the Google Ideas’ Twitter and Google+ profile have been renamed.

Jigsaw is where Google figures out solutions to the world’s biggest problems, from countering violent extremism to online censorship. Also, money laundering, police brutality, human trafficking and terrorism are some of the team’s other initiatives.

Like Verily, former Google Life Sciences, Jigsaw also has several partners including Gen Next Foundation, the Institute for Strategic Dialogue, the Peace Research Institute Oslo, the Igarapé Institute, BBG, the Comparative Constitution Project, the Indigo Trust, the IC2 Institute, the University of Texas, International Idea, the Polaris Project, and La Strada International.

You must be thinking why Jigsaw? Schmidt explained the reason behind it in his post:

“For one thing, the new name acknowledges that the world is a complex puzzle of physical and digital challenges. For another, it reflects our belief that collaborative problem-solving yields the best solutions.”

Jigsaw also wants to cure global ills using data visualization. Its efforts target to benefit major tech players, including Alphabet. The team is currently working on how to reduce online harassment.

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