Getting my head around social
Why am I here?
Published in
3 min readAug 23, 2014
Heads up
Where is my audience located?
Who really needs to know?
Why am I here?
What are the ethics, norms, etiquette?
How do I make this work?
Keep in mind
Social Media is an accelerator, an amplifier.
- Everything on the internet is social. E-mail, messaging, forums, chat rooms, private networks included.
- Everyone is not socially literate or is online 24/7. Someone responding to my two year old birthday greeting may have just seen it.
- Everything on the internet is stored, somewhere, even when I delete or edit it.
- Are all my friends on Facebook my “friends”?
- In Hyde Park, only my voice is heard. On the internet anyone can find me. Someone determined will.
- I can’t choose my relatives. I can choose my friends. Online and offline. Very carefully.
- I am dependent on all those I interact with. Thinking about Edward Snowden being forced to pole dance on the internet.
- I am on social media even though I do not have any social media account. See how Sir John Sawers’ cover was blown.
- Is there anything online that can be used against me? Someone will.
- Jerk in the real world? I will be unmasked as a jerk online as well.
How to
Profiles
- Is this my real profile? An avatar?
- Am I using my own picture for my profile?
- Am I the person represented by the eagle, baby, bear, star and slogan?
- Does my profile image need a magnifying glass to identify whether it’s me?
- Am I using my best head shot for my thumbnails?
- Do I use group pics or full length photographs for thumbnails?
- +990 88 123 4567. Who am I?
- Do I use my real name on WhatsApp?
- As part of the joint MrLoveyNMrsDovey Facebook account, who’s birthday do I register? Mine or Mrs Dovey’s? Is this post mine or is it Mrs Dovey’s?
- R u over 30? plz. Do I use English?
- Is my new born at least 13 years old on his Facebook profile? Do I want to create a Facebook Page for our baby?
Posts
- What have my connections opted in for? Tacitly or explicitly?
- Do I LOL, ROFL or read out loud my children’s posts to them?
Would I be happy if my mother, sister, wife or niece read my last post?
- How would my superior or colleague react to this post?
- Am I fully aware of the consequences of cultural insensitivity and political correctness? Is it a battle that I am called to fight in this post?
“Oops! Sorry, I made a mistake.” Do I take down or delete the post? Do I apologize and move on?
- When in doubt. Do I?
- Junk posts. Spam messages. How do I feel? How will someone else feel when I spam them or flood them with junk?
- Am I promoting my business on my personal profiles? On this platform have my connections opted in to see my product promotions? Can I direct them to a business page where they have opted in to be solicited for business?
- Is my rant or excitement useful to the group or person that I am sending it to?
Beyond social
“Take one more shot, please. We need to update our Facebook picture.”
- Is my offline activity primarily determined by how I want to project myself online?
- Am I the person I want to be? My loved ones want me to be? God wants me to be?
- Do I look into the mirror? Do I ask other people?
- Is my social media presence taking precedence over the real world? Over flesh and blood people?
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