The Importance of Product Management in Government

By: Chris Johnston & Kelly O’Connor

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Why does government need “product managers”?

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Defining success metrics helps you focus on what’s important in your product and how well it solves the problems you’ve identified. Defining key steps the user must take is also important in order to shine a spotlight on where in the process users are failing. With this data, you can conduct further in-person research to understand why they are failing and devise an even better solution.

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Evolving our National Model of Service


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U.S. Digital Service

The United States Digital Service is a tech startup working…

U.S. Digital Service

Written by

The United States Digital Service is a tech startup working across the Federal government to deliver better services to the American people. www.usds.gov

U.S. Digital Service

The United States Digital Service is a tech startup working across the Federal government to deliver better services to the American people.

U.S. Digital Service

Written by

The United States Digital Service is a tech startup working across the Federal government to deliver better services to the American people. www.usds.gov

U.S. Digital Service

The United States Digital Service is a tech startup working across the Federal government to deliver better services to the American people.

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