Welcome to Business Town

Sonia Sidhu
The UnderDog
Published in
2 min readMar 31, 2017

And how to successfully do all of the things.

The Management Team of the VC Fund backing Business Town (Source: Instagram)

I stumbled upon a utopian-startup: Business Town. The fine folks over there have created this resource that explains what the company’s value-creating winners do all day. In their words, this is:

“An ongoing project attempting to explain our highly intangible, deeply disruptive, data-driven, venture-backed, gluten-free economic meritocracy to the uninitiated. With apologies to Richard Scarry.”

Some key team members include:

Source: Instagram
Source: Instagram
Source: Instagram
Source: Instagram
Source: Instagram
Source: Instagram
Source: Instagram
Source: Instagram
Source: Instagram

For all of the illustrations, check out Business Town on Instagram and Tumblr. The artist, Tony Ruth, sells his artwork on Society 6 here.

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