by Joe Pendlebury (@theuxchap)

“Pull-to-Return” — A New App Microinteraction to Consider

Joe Pendlebury
Nov 9, 2017 · 4 min read

Example of a In-App Customer Journey

Thumb-Reach Issue

The “Pull-to-Return” Behaviour

When to Use this Interaction

Zara — A Working Example


One Last Thing…

THE UX CHAP

UX, CX, Mobile, E-Commerce & Retail Insight from Joe Pendlebury - The UX Chap

Joe Pendlebury

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UX Alchemist & Experimenter 🧙‍♂️ | Sharpie Addict ✒️ | Dad of 2 😴 | Connoisseur of Hip Hop 🤑, Hall & Oates 🧔 & Jimmy Buffett 🍹 | Imitation ≠ Innovation 💯

THE UX CHAP

UX, CX, Mobile, E-Commerce & Retail Insight from Joe Pendlebury - The UX Chap