Issue 3. The Ultimate Guide to Startup Data Distribution

Visible
2 min readSep 10, 2015

For companies — large and small — each day is spent telling your story over and over again to all of your key stakeholders. Hiring, selling, raising capital…the storytelling doesn’t stop, it simply changes contexts. Each week, we curate the best thoughts from around the business world to help you keep everyone that matters to your business engaged in your business. Finally, please forward this issue to your favorite entrepreneur or executive and encourage them to sign up.

No Unicorns = No VC $$$ for Pablo

TL;DR — We just launched our first book called “The Ultimate Guide to Startup Data Distribution” and you can check it out with one click. Here is what you are going to learn:

  • How to build your company’s Data Distribution philosophy
  • Why “stealing” is the best way to find your company’s most valuable metrics
  • The best way to effectively communicate data across your team or organization

Download the Book for Free >>

Want to learn more before you check it out?

Being able to effectively tell your company’s story has never been more important. As a company grows, it acquires more stakeholders — employees, investors, advisors — who need to remain engaged in the business in order to play their role most effectively. When those different stakeholders are empowered with the right information, it leads to better communication between teams, more introductions from investors to potential customers or employees and an overall culture of transparency that endows a feeling of ownership that stretches beyond what shows up on a cap table.

What is Data Distribution?

In short, “data distribution” describes the systems and processes a company has for gathering key performance metrics and getting them to the right people at the right time in order to support the company’s growth. How your company builds your specific data distribution philosophy centers around how you want to tell your company’s story and who you want to tell that story to.

You can read more about Data Distribution in a series of posts on the Visible Blog

That is all for this week. If you liked this issues of the Visible Foreword, please consider forwarding it to a friend. You can sign up for the Foreword Newsletter here.

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Visible

Crystal clear performance insight for startups and their investors.