Matt Ridings
The Vomitorium
Published in
1 min readOct 25, 2016

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Current Status:

Get an early look at what’s coming out of the labs. An algorithm based system that analyzes content to determine exactly why it was appealing, what made it convert, etc. and then apply those insights into any future content you develop…with a conversion rate 10–15% higher. I know…that’s a lot.

Here’s Matt Ridings sketching and explaining it in long form. If you want the summary, contact us while we’re in the pilot stage, you’ll be glad you did.

http://www.xvalabs.com/portfolio-item/content-optimization-system/

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Matt Ridings
The Vomitorium

Managing Partner and Chief Innovation Officer at xvalabs.com . Innovation junkie, Speaker, Investor, Advisor, Writer. I put the social in anti-social