Startime

A living breathing publication project — Logic behind Startime

Marco Borgato
Startime
3 min readFeb 23, 2017

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Startups are made of startuppers.

Startuppers are human beings.

Startups are made of human beings.

Human beings are made of moments of impact.

A moment of impact is a flash of high intensity and turning point in our life that ends up defining us, as single individuals, who we are, who we are going to become, what we are going to experience and what we are going to do.

With the benefits of hindsights, a single individual gets ready (unconsciously) to become a startupper through a series of moments of impact — a mix of intrinsic personality and external environment play an important role during this process.

With the benefits of hindsights, a single individual become a startupper due to a moment of impact — the Year O.

With the benefits of hindsights, a startup originates from a moment of impact — the Year O.

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From Year O on, a single individual — startupper — go through an extra-ordinary and more impactful set of self inner experiences and heart’s journey.

A Inner experience and heart’s journey includes thoughts, feelings, sensations, tickles, etc. (generally speaking: ‘emotional rollercoasters’) and is the most intimate thing someone has (for example, how someone feels about something that happened).

These thoughts, feelings, sensations, tickles, etc. shape and are shaped — positively or negatively — by either the life’s journey of a single individual (personal life’s moments, environment) and of the related startup (collective “institutional” journey).

Everyone can self-teach themselves to control these forces in order to turns negativity (that sometimes materializes) into positivity: from the point of view of a startupper, that’s easier due to a strong inclination to overcome obstacles, turn problems into solutions, not discourage and keep grinding.

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A startup is and is defined by a collection of individuals — a team of startuppers — with a common purpose, vision, mission, values and product/service offering.

From Year O on, a team of startuppers decide to go towards one direction, work, make choices, perform tasks, experience internal and external changes, creates and experience moments together — startup’s journey (the life’s journey of a startup, as a collection of individuals)

A collection of individuals — a team of startuppers — is made of single individuals — startuppers

Therefore, a startup itself is defined by either the collective journey of a team of startuppers and the individual journey of a startupper.

As a consequence, a startup itself is defined by either a startup’s journey and the inner experiences and heart’s journey of a startupper.

In other words, the startup XZ depends on a collective component, which in turn depends on the sum of single components. The start up XZ (what the Market see) 1) is about the startup per se (a team with a purpose, vision, mission, values and products/services offering), 2) is built around either the startup’s journey (collectively speaking) and the startupper’s inner experiences/heart journey (individually speaking), which can be mutually affected.

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Startups are made of startuppers.

Startuppers are human beings.

Human beings make, are made of and learn from mistakes.

Human beings learn from successes (even the smallest ones).

Startups/Startuppers make, are made of and learn from mistakes.

Startups/Startuppers learn from successes (even the smallest ones).

About the Author of this publication: Marco Borgato (Borg, Borgy, Borglaire) is the co-founder of FashTime, owner/editor of ‘Startime’ and author of “The Way Of The Butterfly”. His life purpose is to add more colours and bring more light into people life and to be an inspiration for more life self-expression, -transparency, -awareness and -improvement. He believes in adding more to Life through design-&-tech-driven social-digital products and inspiring living breathing creative projects. For more about him, see here + all the other stories on the publication ‘Startime’. 😇🔥💯

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Marco Borgato
Startime

Heart-centered Human Being who cares about the Future of Luv, Health & Expression and making an impact thru purposeful Creativity, Entrepreneurship & Innovation