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Write for the Web You Wish to Read
I read a wonderful book for writers and creatives by Patrick Rhone, Some Thoughts About Writing. I highly recommend it. It’s a concise read but full of gold. I have come back to it several times, highlighting passages that resonate.
One of Patrick’s observations, from his years of writing, is for us to write for the internet we wish to read. I found this to be a simple, yet profound perspective.
Too simple you protest. Too obvious.
If that’s the case, why do more of us not do it?
Various Degrees of Beige — The Problems
The web is full of carbon copy posts and articles. Liberal lifting, and even outright stealing, of other people’s work is commonplace in this copy and paste, Wild West, culture.
Where’s the originality?
Even well-meaning creatives can fall into the trap of sameness. As writers, we read advice for writers and bloggers that tells us all to do the same thing as everyone else to achieve success.
We have to have 27 social media accounts and be active on all of them.
We have to write so many words (or pages) every day.
We have to have gamey, showbiz titles for our articles and books that promise the world and grab…
