21 Headline Formulas to Get More Eyes on Your Content

Twenty-one fill-in-the-blank headlines that actually work.

Photo by Yan Krukov via Pexels

Do you ever get stuck writing headlines?

You sit at your computer, ready to write a killer blog post or article, but the blank screen stares back at you. The cursor mocks you.

Your mind is racing with ideas, but somehow they all seem to fall flat when you try to put them into words. And writing a headline that accurately reflects the content and tone of your piece? That feels impossible.

If you’re struggling to write headlines that will get your content noticed, don’t worry — you’re not alone. Writing headlines is hard! But it’s worth taking the time to craft a good one because a great headline can be the difference between a reader clicking through to your article or moving on to something else.

To help you out, I’ve compiled a list of 21 surefire headline formulas that will make writing headlines a breeze. Gone are the days of stuckness. Before you know it, you’ll have a catchy, attention-grabbing headline that will attract readers. You can thank me later. 😉

1. How to _____ like a pro
2. The ultimate guide to _____
3. ## things you need to know about _____
4. The beginner’s guide to _____
5. _____: the good, the bad, and the ugly
6. _____: what works and what doesn’t
7. ## myths and misconceptions about _____
8. _____ 101: a beginner’s guide to mastering _____
9. The dos and don’ts of _____
10. How to make (or do) _____ the right way
11. Are you doing _____ wrong? Here are ## ways to fix It
12. The secret to _____, is not what you think
13. _____: the one thing you need to know
14. _____: the missing piece of the puzzle
15. If you’re not doing _____, you’re doing it wrong
16. _____: the good, the bad, and the ugly
17. ## Truths that will change the way you think about _____
18. The dark side of _____
19. _____: what they don’t want you to know
20. ## hidden costs that come with _____
21. How to _____ without losing your mind

There you have it! Twenty-one surefire headline formulas that will make writing headlines a breeze. No more mocking cursors, long hours spent staring at a blank screen or pulling your hair out in frustration.

With these formulas in your back pocket, writing headlines will be easy and fun. The next time you’re feeling stuck, pick one and give it a try. I guarantee you’ll be surprised at how quickly the words start flowing.

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Stacey Donaldson is a serial entrepreneur, writer, and content creator. She’s a beach-loving, sun-soaking California girl who loves spending her days reading writing, and sipping tea (she’s obsessed with making the perfect brew). She’s also the author of Productive Procrastination: The Ultimate Guide to Overcoming Resistance and Getting Sh*t Done.

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