5 Tips to Run a Successful Business

Vidhi
The 101 Times
Published in
3 min readJan 28, 2021

The joy of running one’s own business is unmatched and business owners will agree with the same. However, it does require a lot of patience, perseverance, dedication and management if you want to reduce glitches. In the words of a business gem like Ratan Tata “Businesses need to go beyond company profits, sales & targets. You need to give back to the community you serve”. What that essentially means is that businesses need to have a larger vision that encompasses the product, the audience and the relationships that make your business what it is.

A successful business is put together by a team. But what brings the team together are these 5 tips that make it possible to achieve a goal- be it long term or short. So let’s take a look at what these are:

Have a plan

A plan gives hope to an idea for a business to be executed. Without a plan, it only remains a dream! Chalk out a few specifications about what you want to incorporate and achieve from the business model. Strategize, brainstorm, think of finances and have a plan to get this all done in a step-by-step approach.

Make alterations

It is good to have a plan in place but there should always be room for a plan B. When you actually begin to execute your plan, you will begin to identify the problem areas (if any), the additions that you need to include, so on and so forth. Only when you put it out there, will you see the loopholes.

Be open to ideas

You need to have advisors around, to help you make decisions that are crucial for your business. In fact, this helps a great deal because they can rework on the existing ideas, figure out a better strategy and help you follow through your commitments.

Use the right marketing tools

Based on the business model, target the right channels to promote the product. Understand your audience and the platform that they use the most. Create campaigns, engage with them there and stay active. If you have the resources, then use paid ads on those platforms and see how they work for your business and well the audience receives it.

Delegate duties to your employees effectively

It is very important to set appropriate tasks for each of your employees so that they know what they need to work on. You can also have an orientation or training session lined up for your employees so that they know what they need to contribute to the organisation. It also gives them a goal to look forward to and stay motivated in the process.

The key to running a successful business is to have fun while taking those risks. As an entrepreneur, you’re giving your vision a platform and also providing opportunities to employees to build on their experience. So, follow the right path together as a team and make it count.

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Vidhi
The 101 Times
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I manage social media for Shop101 and Dash101. The only time I remember not being on social media was....