Analysis blog entry 1- Evidence

After choosing to analyse Aaron Gocs’ “stitch-up at work today” video (below),

we decided that the best approach to creating our own content would be to find a low key, home-like space and film on a webcam or smart phone in one take. We thought filming in one take would be crucial as it was a main aspect of what produced the candid humour in Gocs’ video. Michael had an idea of taking an everyday type story from one of our work day’s that could be humorous if told the right way. We brainstormed together and came up with an idea from Michael’s new job. It was also suggested that the subject of the film wear a “high-vis” shirt as this communicates a lot about where the character comes from (blue collar work as to white collar work) and plays into certain existing Australian stereotypes.

We agreed to shoot the film at school and Michael had access to a space in building 6 that felt a bit like an office (just like Aaron’s video). Instead of writing a script we worked on dot points from the overall story so that there was plenty of room for improvisation. We setup the webcam on a macbook pro to film the shot and placed the macbook at shoulder height on a desk. Upon doing the first take however we found that the lens on the webcam was not really wide enough to capture the room and Michael’s head filled nearly the entire frame. The script also went for a little too long (with the first video coming in at about 2 and a half minutes). The improvisation meant talking in a drawn out, meandering fashion so as to build as much suspense to the anti climax of the narrative as possible, however in doing so we had sacrificed the positives of having a shorter video for Facebook.

For the second take we switched to an iPhone camera that’s lens created a frame closer to Gocs’ video. Michael also cut a couple of dot points out of the story so he could still maintain as much of the dry drawn out speaking as possible but cut the video back to under 2 minutes. We found that this take was the best as it still had a lot of raw energy and improvisation even though it was still just over 2 minutes. We thought that any more takes would start to sound a little too polished.

We then took the video and uploaded it to a Facebook page created for the task with the purposely unpolished and grammatically incorrect caption “were all just human” as we thought this also furthered the presentation of the “high vis warrior” we were going for. You can view the results below.