Campaign of the month.
Nike’s new spot for UEFA’s Euro 2016 is Freaky Friday meets Bend it Like Beckham. See what happens when one of the best players of our time and his biggest fan end up living each other’s lives in this six minute epic.
Agency: Wieden + Kennedy
Director: Ringan Ledwidge
Content and it’s discontents.
“Instead of brands, real people and real tones of voice will become the interface between consumers and products.”
Is the future of branding debranding? Find out how brands are adapting to the rapidly changing media landscape, and where they must go next in The Future of Branding is Debranding.
Who’s in the studio this month?
Introducing “The Studio”- a podcast about creativity, innovation, and the future of the design and ad agency.
This month, we feature both of our conversations with Iain Roberts of Ideo and Joris Rigerl of Work & Co. iTunes links will be available in the next Creative Monthly. You can also check out articles based on Iain and Joris’s conversations. Hear them all here.
Want more inspiration? Check out our Creative Direction Instagram feed.