Hooky Launches: A New Era of Music Creation Powered by AI
Empowering Creators with Cutting-Edge Voice AI Tools
Music just got a revolutionary upgrade. Hooky, a new music startup founded by Grammy-winning producer Jordan “DJ Swivel” Young, has launched its online platform, offering creators a powerful suite of AI-powered tools for music creation, licensing, and distribution.
This end-to-end solution puts artists in the driver’s seat, allowing them to leverage premium AI voice models like those of established stars Jay Sean, Eric Bellinger, and Bonnie x Clyde.
Artist Control at the Forefront
Hooky prioritizes artist rights in the AI age. “We want artists to maintain control over what’s most personal and sacred to them — their voice,” says Young.
This commitment is echoed by the artists themselves. Eric Bellinger emphasizes the importance of ownership and creative control, while Jay Sean highlights the platform’s potential for responsible AI use that benefits artists and fans.
Beyond Big Names: Hooky Virtual Artists
The platform boasts not only established artists but also nine unique “Hooky” virtual artists. These AI vocal models are free to use and span various genres, from country to EDM.
Building a Sustainable Music Ecosystem
“We’re focused on building revenue streams and collaborations for everyone in the industry,” says Young. This includes established artists, up-and-coming creators, and the next generation of AI artists. The platform also paves the way for labels and artists to develop their own virtual artists with custom voice models.
Transparency and Ethical Distribution
Hooky prioritizes transparency. Music created with premium artist voices requires approval and licensing, while music using unlicensed Hooky virtual artists allows for distribution on a creator’s preferred service. AI usage will always be denoted next to the artist’s name, ensuring clear credit for fans.
Experimentation and Distribution on the Horizon
Currently, the platform is in its initial phase, allowing creators to experiment with the tools and AI voices. Distribution services will be available soon, enabling legal and ethical music releases.
“Our goal is to inspire creators and get them making music,” says Young. Distribution with artist approval will follow in a later stage.
A Passionate Leader with a Proven Track Record
Young’s impressive background includes contributions to Grammy-winning projects and collaborations with superstars like Beyoncé and JAY Z. His experience and advocacy for artist rights make him a strong leader in this new frontier.
Hooky: Ushering in a New Era of Music
Hooky’s innovative platform has already made waves. The company’s AI technology facilitated the industry-first translation and release of a song by Lauv in a new language.
A Collaborative Future for Music
“We’re at the forefront of a new form of creative expression,” says Young. “AI is the next layer that will elevate music culture.”
Hooky aims to empower creators, not replace them, fostering a collaborative environment between artists, producers, labels, and fans.
Subscription Options and Getting Started
Hooky offers free, non-commercial use alongside various subscription plans, ranging from $10/month to $500/year. These plans offer different features, including conversion times, voice model access, and the ability to train and license custom voice models (coming soon). Distribution capabilities will also be integrated in the future.
To explore the future of music creation, visit www.hooky.co and join the Hooky revolution.
