Fevicol distributed t-shirts, which prevented people from getting lost.Brand campaigns in Kumbh
In every Kumbh brands run interesting campaigns.
1. Lifebuoy’s roti campaign solved the problem of dirty hands.
2. Tata Salt’s thali campaign reminded people of importance of eating salt.
3. Fevicol’s sticking together campaign solved the problem of thousands of people getting lost in the fair.
