How to nurture and grow customers?

The Bootstrappers
The Bootstrappers
1 min readMar 31, 2018

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CEO of Zappos sold it to Amazon for $1bn

Why is this book worth reading?

  • Get the book to learn how focussing on customers takes care of everything.
  • Tony Tseih founded Zappos.
  • It became the most customer friendly company of the USA.
  • Find out how you can make your company customer friendly.

Some highlights:

  • Pay new employees $2000 to quit.
  • Make customer service the responsibility of the entire company, not just a department.
  • Focus on company culture as the #1 priority.
  • Apply research from the science of happiness to running a business.
  • Help employees grow both personally and professionally.
  • Seek to change the world.
  • Oh, and make money too.

Watch:

Tony Hsieh explaining how core values create culture in companies.

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