Earn INR 100crore per year, open a private club
SOHO House is world’s most valuable private club, as the recent funding of $ 100million has valued it at $ 2billion (INR 15,000crore approx.). The private club from England opened in Santa Cruz. Mumbai & Delhi already have a mix of old and new private clubs, such as The Indus Club and The A, ATM, Quorum and A Ta Mansion, Gymkhana Club. Five star hotel brands also run private clubs.
In 1995 Nick Jones founded SOHO House in London. It started as a private members’ club for people in the creative industries. Private clubs make money by operating restaurants, cinemas, workspaces, spas and bedrooms. They also charge annual membership. SOHO’s Mumbai membership costs INR 1.13lakh per year. Worldwide SOHO has 89,000 members and a global waiting list of 36,000 members. It’s also present in other cities such as Berlin, Amsterdam, Hong Kong, Istanbul, New York and Chicago.
As per FT one of its locations, SOHO Ned attracted 3,000 members in the first year. It also sports 10 restaurants. It generated an annual revenue of $20 million ( 150 crores approx.). In FY19 SOHO’s ( 27 centres) turnover was $556 million ( INR3750 crores approx.). Yet, it has a debt of $ 500 million. It is unprofitable.
A luxury club in India with 3,000 members may generate a revenue of around INR 100 crores. A private or social club has several revenue streams such as working space, bedrooms, events, restaurants and memberships. It makes it resilient to downturns. The Country Club India already operates 36 private clubs in India.
Chill madi/ Enjoy: Red Oaks is an original web series about the life in a private club.