How did Puneet Chawla build Jaypore into a 100 crore brand?
Aditya Birla Group acquired Jaypore for INR 110 crore. It aims to tap into the fast growing ethnic wear market.
Published in
1 min readAug 27, 2019
Puneet Chawla and Shilpa Sharma started Jaypore in 2012. It’s revenue in FY 19 was INR 39 crores. It also started two brick and mortar shops, each in Mumbai and Delhi.
Join Puneet Chawla for a question and answer session at Simplyfest. He will share how he built a strategy to target the right audience. You will also learn how he scaled the business and created a niche.
