The Essence
Published in

The Essence

The simple secret of really good writing

So simple to understand, so difficult to apply.

Two pens on a black surface.
Photo by Kelly Sikkema on Unsplash

What gets you to read something? Whatever; a book, an article, a short story.

Usually, the writing is good enough. But how?

In a near-perfect writing piece, the first line compels you to read the second line. The second line then compels you to read the third line…

--

--

--

Bringing the best writing-related advice, tools, and techniques in one place.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Mohammed Nadir

Mohammed Nadir

A writer | The Startup, Better Marketing, The Writing Cooperative, Thrive Global | Contact: https://excellentcopywriting.com/

More from Medium

Headline Strategies That Will Get Your Thousand of Reads

The Wikipedia Effect is your Blog’s Zombie Scrolling

Is AI writing software really all it's cracked up to be?

5 Lessons from Stephen King On How to Be a Great Writer