The Essence
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The Essence

The simple secret of really good writing

So simple to understand, so difficult to apply.

Two pens on a black surface.
Photo by Kelly Sikkema on Unsplash

What gets you to read something? Whatever; a book, an article, a short story.

Usually, the writing is good enough. But how?

In a near-perfect writing piece, the first line compels you to read the second line. The second line then compels you to read the third line…




Bringing the best writing-related advice, tools, and techniques in one place.

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Mohammed Nadir

Mohammed Nadir

A writer | The Startup, Better Marketing, The Writing Cooperative, Thrive Global | Contact:

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