A Magical Conference

Moments Of SERENDIPITY 2017, The First Women’s (un)conference Of Its Kind

Anne Cocquyt
On the table
3 min readNov 2, 2017

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San Francisco is alive with connections — new technologies and innovative apps, enterprising professionals and nightly events, women entrepreneurs and abundant opportunity.

That’s why, a year ago, I set out to build the GUILD and launched a networking platform to make the most of our thriving collective. We’ve made thousands of introductions since our launch in February. We’ve helped women get funding for their startups, we’ve connected women with their dream jobs, and we’ve sparked lasting friendships. Not to mention the champagne, coffee, and serendipity!

Even after all this, we wanted more. Everywhere you turn in San Francisco, people are trying new things and turning old business models upside down and inside out. So, one day at the GUILD’s office, we sat down and “brainstormed without limits” — one of my favorite meetings on our team’s calendar. We challenged ourselves to explore what a conference would look like that we’d be dying to attend.

We spitballed, we ideated, we blue-skyed — and we came up with a whole new model: SERENDIPITY. Six months later, here we are.

ser·en·dip·i·ty / the occurrence and development of events by chance in a happy or beneficial way.

Small Business Success, StoryPower and Happy Hour

In the last week of October during the course of 2 days 75 inspirational speakers hosted 35 sessions across town in unique spaces. 40 partners and sponsors elevated the event to the highest caliber. Last but not least, our enterprising attendees who came to learn, connect and inspire each other, transformed SERENDIPITY into a success.

Thank you for accompanying the GUILD on its wild and wonderful ride into Year Two! Please enjoy this collection of SERENDIPITY’s best moments, and if you attended it’ll come along with special discounts and perks from our partners.

Quotes from attendees at SERENDIPITY 2017

A collection of all photos of the event can be found here:

Photo credit: GUILD ambassador Eileen Roche - a travel and lifestyle photographer based in San Francisco. See more of her work at www.eileen-roche.com

Come back next year and bring your friends!

Limited Time Offer: https://guildserendipity2018.eventbrite.com

I hope you’ll continue to find serendipity in your life!

Three of thirty-five sessions: Go To Market House, Striking Gold House and Starting Something House

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