Five ways to upgrade a beauty business with The Joy

The Joy
TheJoy
Published in
3 min readJan 7, 2019

Let’s imagine you decided to start a beauty business — a wise idea with the market showing steady growth and especially if you pick a niche, which is not over-saturated by now. However, even in the least popular fields, you will have to deal with competitors and find a unique way to stand out and attract new customers (this is also true for existing businesses). We feel that the most obvious way to do so in 2019 is to rely on technological solutions. However, there are no existing ones that will provide all of the needed tools in one application.

Moreover, current marketplace doesn’t really meet the demand of beauty businesses and freelancers regarding self-promotion. The Joy solves both tasks by providing free publicity and more exposure to the market participants. This helps attracting potential customers, getting more orders and eventually earning more. We’d like to show some examples, which The Joy app has under its hood to satisfy the most sophisticated demands.

Scheduling and booking. Remember how many orders went horribly wrong due to your staff mistakes: mixing up times or not putting down some essential details. Consider it long gone, because digital booking has arrived and it is transparent both for business owners and customers and leaves no place for random mistakes. Customers are also free to choose practitioners they prefer based on our trustworthy rating system.

Minimal idle time for salon workers. Not every day is a good business day — sometimes there are just not enough clients, no matter what new discounts or promotions you throw in. The Joy has you covered on these occasions, allowing practitioners to accept clients’ home orders. Such orders bring you money and a steady flow of clients even on the quietest days.

Automatic supplies control system. Nothing can be more terrifying for a salon owner than running out of supplies in the heat of a busy work day. This can ruin the experience of the customers and undermine their trust. So getting notifications about supplies running low can really save the day. The statistic system of The Joy would allow tracking how much of each supply you really need eventually helping to lessen the costs.

Optimizing costs. This one can be logically derived from the previous points — more control over the business for the owners means that there are fewer costs and more revenue. The Joy provides its clients with a comprehensive software package free of charge plus makes planning, logistics, and marketing cheaper. Customers benefit from this one as well — fewer costs for the salon owners and freelance beauty practitioners mean lower prices for the same services.

Accounting and statistics. A well-built business relies on many details, but most owners agree that you won’t get far without a profound analysis of your costs and profits. The Joy offers an easy to use accounting system, which calculates most important business statistics automatically and also reviews the financial indicators. The system shows all the data as infographics with a clear visual presentation of how the business is performing.

Almost every aspect of the beauty business can be enhanced by introducing technological innovations and The Joy is a great example and a showcase of the latest breakthroughs in the industry: be it accounting, statistics or blockchain.

The Joy Website: https://thejoy.io/
The Joy Android Beta App: http://bit.ly/TheJoyBeta
The Joy Web-Version Beta: http://www.thejoy.com

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TheJoy
TheJoy

Published in TheJoy

The Joy is your beauty and wellness marketplace powered by blockchain technologies. The platform helps salons and freelance practitioners find clients, while consumers receive quality services at a price, time and place that suits best to them.

The Joy
The Joy

Written by The Joy

The first ecosystem for the consumers and providers of wellness and beauty treatments. Download our app on Android — https://bit.ly/2RgB9ut