Word-of-mouth advertising

The Joy
TheJoy
Published in
3 min readFeb 3, 2019

Do you trust your friends? The answer is obviously yes, because why should you otherwise call them friends, right?

That’s exactly the reason why brands chase after word-of-mouth marketing. When a friend recommends you a product, service, person or location, you are likely to trust his/her recommendation.

Word-of-mouth advertising is vital for every business, as each happy customer can encourage dozens of new ones to try it out themselves

The Joy, on its behalf, will ensure that the customers are always delighted with the services provided by the platform. All the practitioners are qualified professionals and the review-system is powered with blockchain, thus there won’t be any fake reviews of the services.

The Joy app has a referral program to reward customers who are spreading the word about the platform. Moreover, one can earn money by recruiting users to the platform. The Joy referral program includes monthly bonuses for referrers that depend on the revenue brought by those he/she has invited.

Moreover, The Joy’s bounty campaign is going on at the same time with the referral program and also encourages people to tell others about the platform on social media. When a client shares a photo about The Joy, both the practitioner who provided the service and the client will get tokens. The bounty program doesn’t have a time limit.

10% of The Joy commission fee from every order will be distributed among referrers that have invited order participants. If you refer a user, you will receive commission for 3 years from all of his/her processed orders. Other programs and bonuses, including the regular referral program for inviting friends, have no time limit.

Example:
John invites 5 practitioners and 50 customers to The Joy platform. Let’s say each practitioner does 150 orders per month and each customer places 2 orders per month. Every order costs 40$ and The Joy commission for on-demand services is 19%. John will receive on average of 485$ per month in tokens. The more customers, salons and practitioners you’ll invite — the more you’ll get in these 3 years.That’s how The Joy encourages the platform users to tell others about the platform.

Note: each user can only be invited once. You can’t claim bonuses for inviting people that are already active users of The Joy platform. So don’t waste time and start participating in our referral program right after we launch The Joy in your city!

Meanwhile, discover our beta app and look at the pre-sale conditions. Spoiler: there are big bonuses and special offers as well!

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The Joy
TheJoy
Editor for

The first ecosystem for the consumers and providers of wellness and beauty treatments. Download our app on Android — https://bit.ly/2RgB9ut