Should Businesses Have an NFT Strategy? History Provides Some Clues.

Ryan C
ThePowerBrunch
Published in
6 min readAug 9, 2022

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Tiffany & Co/Twitter

Luxury powerhouse Tiffany & Co recently released and sold out a limited collection of 250 custom jewel-encrusted pendants for holders of CryptoPunks, each claimable through the purchase of an “NFTiff”, the jewelry retailer’s playful take on what otherwise is known as an NFT.

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Ryan C
ThePowerBrunch

I write about blockchain, crypto, the creator economy, NFTs, DeFi, & (insert buzz word here). Sometimes, I write about other things too.