Social Media Management

Theresa Gaffney
Theresa Gaffney’s Portfolio
2 min readJul 12, 2016

Brief shots of work done on social media channels like Instagram, Twitter, and Facebook.

Emerald Esports

Since March 2021, I have contracted with Emerald Esports in a dual role as Content Manager and Research Specialist.

Sample: I designed assets and developed the campaign for EE Summer League 2021

Harrisburg University

At Harrisburg University, I established the esports program’s social media platforms and provided guidance on content as the school embarked on an exciting journey as the first full-scholarship varsity esports organization.

I managed the social media campaign for the first HUEfest varsity esports tournament.

Messiah Esports

Post example [click here to view]

As the coach of the varsity esports team at Messiah University, I started the social media channels and helps train students to manage them.

Collegiate Starleague

In addition to being Editor-in-Chief of CSL, I had the opportunity to work as a copy editor of social media content and as an interim director of the Community Department.

Limited ad spend for awareness about an upcoming tournament. High result rate and low cost per result.
Sponsor page for ASUS + CSL campaign. Using WordPress/Divi Builder.
Tweet about an exclusive article on Super Smash Bros Ultimate with high engagement
CSL Summer 2015 campaign I developed and managed on Woobox.

More work can be found on the following channels:

Collegiate Starleague Facebook | Twitter | Instagram

Others

Coming soon.

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