Think Dirty 2017 in Review

2017 was a year of growth and adjustments. But at the same time, it’s been the 4th year of an amazing ride for Think Dirty. As an annual tradition, on the eve of new year, I would love to reflect on many of the memorable moments. Here are a few fun facts and highlights for 2017.

13,833,843 unique scans

Top 10 Most Liked Verified Products

  1. Rocky Mountain Soap Company Tea Tree Deodorant
  2. Innersense Organic Beauty — Create Finish Working Spray
  3. Tropic Smoothing Cleanser Complexion Purifier
  4. Rejuva Minerals Water Resistant Mega Lash — Lengthening & Thickening Mascara
  5. Buckaroo Organics Soapberry Suds Organic Laundry Detergent
  6. 100% Pure Ultra Lengthening Mascara Black Tea
  7. Primally Pure Lemongrass Deodorant
  8. ZAO Organic Makeup Volume Mascara Cocoa
  9. Davids Natural Toothpaste
  10. Living Nature Gentle Makeup Remover

Top 10 Liked Verified Brands

  1. 100% Pure
  2. Rocky Mountain Soap Company
  3. Tropic Skincare
  4. Kosmatology
  5. Rejuva Minerals
  6. Living Nature
  7. Erin’s Faces
  8. Innersense Organic Beauty
  9. Biossance
  10. Elate Clean Cosmetics
  11. Got a lovely mention by Ruby Rose on the New York Times! 🎊

2. So honoured to be interviewed by Anthony Lacavera for #MoveTheDial!

3. Sophia Bush is a fan!

4. Honoured to be mentioned as Changemaker by Bay St. Bull.

5. Thankful to be able to be at Tech TO to share about my journey of building Think Dirty.

6. Grateful to be part of The Prevail Project.

Occasionally we get the odd non-beauty item submitted to our database. Guess some users missed the memo! Here are our 10 strangest submissions thus far.

  1. Wine: 114 submissions
  2. Cereals: 175 submissions
  3. Coke Zero: 30 submissions
  4. Cigarettes 179 submissions
  5. Wine: 114 submissions
  6. Dog Treats: 18 submissions
  7. Book: 101 submissions
  8. Advil: 17 submissions

… including US, Canada, France, UK, Netherlands, Russia, Hong Kong, Australia, China, Brazil, Peru, South Africa, UAE across 5 continents!

Also this year we got our first orders from Colombia and Iceland! Those are places we would love to go some day to meet our fans.

Thanks to all our partners, supporters, users for such an amazing journey. On behalf of Think Dirty Team, I wish you all a wonderful year ahead in 2018!


Happy 2017! xo Lily + Think Dirty Team
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