The Meme Is Mightier Than The Sword: How Myths & Memes Rule the World

I still have the first meme I ever downloaded. The summer of 2011, and I’d just bought my first iPhone. Back then there were only about a hundred memes in public consciousness, mostly black and white slabs of digital sarcasm.

Neil Degrasse Tyson, a meme himself.

Memes have come a long way since then, not just in design, but in sheer volume. As you’re reading this, another thousand…