The Crowdsourced Higher Ed Social Media Influencers List
We all know that elected and appointed officials like Education Secretary Betsy DeVos, HELP Committee Chair Senator Lamar Alexander (R-TN), and Ranking Member Senator Patty Murray (D-WA) are influential in education policy. But who else is driving the conversation? With issues of higher education in the news every day, it’s tough to keep track of everything that’s happening. We often find ourselves turning to Twitter for instant news and some much-needed pulse checking. That’s why we’ve taken a page out of Mike Petrilli’s K-12 playbook and created a list of folks that are making waves in the federal higher education dialogue on social media.
Our lists are made up of a diverse group of individuals ranging from institutional leaders to members of the press to policy wonks and more. The common thread amongst them is that a significant portion of their engagement on Twitter is about higher education and how to move federal policy forward.
What was our methodology? Glad you asked! First, we brainstormed a list of people whose voices we think of as powerful and impactful on all things higher ed policy. Next, we organized them into two lists based on their number of Twitter followers and their Klout score. Klout looks across social media platforms (Twitter, Facebook, YouTube, Instagram, and more) to evaluate how influential a user is on a particular issue area. Finally, we crowdsourced the lists with our social media networks to find out what voices they find influential in the higher ed policy conversation.
So, without further delay, please enjoy our first annual ranking of Higher Ed Social Media influencers — the crowdsourced version!