How to Unlock the Creative Genius of GPT? Use roles!

Recent research demonstrated that AI is more creative than humans. But why are numerous authors still miffed at GPT, deeming it dim-witted and losing their patience?

miguel ivanov
Thought Thinkers
5 min readMar 18, 2024

--

The reason is as plain as a pikestaff — one needs to know how to work with AI. Indeed, you heard it right — to get GPT to churn out something useful and accurate, one must grasp how to communicate with it. And it’s not about wielding magical prompt manipulations but rather about adopting a general approach.

Here’s a broad recommendation for achieving maximum efficiency, based on my experience over the last year (the author works as a creator of creative concepts, scriptwriter, and director):

In a new chat, briefly describe what you have and what you desire to achieve, and ask the question — which roles are suitable for this? Note that different roles trigger different sets of context and tones in communication.

Next, inquire about the best format for providing the data to receive the desired response.

And now, you can conjure your own magical prompt.
As [role], use [data] to accomplish [result].

here is the roles available in GPT-4. I ask claud to classify them.

1. Writing and Content Creation
Copywriter: Crafts compelling copy for various purposes, including marketing materials, websites, and social media, with a focus on engaging and persuading audiences.
Content Creator: Assists with creating engaging content for digital platforms, including blogs, videos, and social media posts, tailored to audience interests and trends.
Ghostwriter for Creatives: Specializes in writing on behalf of artists, designers, and other creative professionals, capturing their voice and ideas in written form for books, articles, or online content.
User Experience (UX) Writer: Assists with creating clear, concise, and user-friendly text for digital products, focusing on enhancing the overall user experience and guiding users through interfaces.
Advertising Copy Analyst: Examines and critiques advertising copy for effectiveness, creativity, and impact, providing insights on how to better capture the target audience’s attention.
Voiceover Scriptwriter: Crafts scripts for voiceovers in advertisements, videos, and podcasts, balancing informative and persuasive language with a tone that matches the brand or project’s voice.
Cultural Commentary Blogger: Engages in writing insightful blog posts that analyze trends in art, media, and society, offering thoughtful commentary and predictions on cultural shifts.

2. Art Direction and Design
Art Director: Provides guidance on visual style, direction for branding projects, and feedback on creative works to ensure they meet a specific vision or style.
Creative Assistant: Helps with brainstorming, generating ideas for writing, design, and more.
Multimedia Artist: Provides guidance on creating art across different mediums, including digital, traditional, and emerging technologies, with a focus on integrating art into diverse contexts.
Visual Communication Expert: Specializes in conveying ideas and information through visual means, including design, photography, video, and infographics, emphasizing clear and impactful communication.
Digital Art Curator: Organizes digital art exhibitions or collections, focusing on the selection, interpretation, and presentation of digital artworks, often with a thematic or conceptual focus.
Virtual Art Gallery Curator: Designs and curates virtual art exhibitions, leveraging digital platforms to showcase artworks and create immersive viewing experiences for a global audience.

3. Creative Direction and Strategy
Creative Director: Guides the overall creative vision and strategy for projects, ensuring alignment with brand identity and target audience preferences.
Brand Consultant: Helps develop brand identities, advises on brand positioning strategies, and offers insights on maintaining brand consistency across platforms.
Creative Technologist: Combines creative vision with technological expertise to develop innovative digital solutions that enhance artistic and multimedia projects.
Art Critique Partner: Provides in-depth feedback on artworks, offering constructive criticism and suggestions for improvement, while also helping artists prepare for exhibitions or presentations.
Cultural Trends Analyst: Identifies and analyzes trends in art, literature, and media, providing insights on how these trends can influence advertising and branding strategies.
Creative Industry Analyst: Provides analysis and insights into trends, challenges, and opportunities within the creative industries, helping creators and agencies navigate the evolving landscape.

4. Production and Project Management
Creative Project Manager: Oversees creative projects from conception to completion, ensuring that they stay on track, meet deadlines, and align with the vision and goals of the client or organization.
Creative Production Manager: Oversees the production process for creative projects, coordinating between writers, artists, and technical staff to ensure projects are completed on time, within budget, and to the client’s satisfaction.
Documentary Filmmaker Advisor: Provides insights on documentary storytelling, research, and production techniques, helping filmmakers to create impactful and engaging documentaries.
Film Director Advisor: Offers insights on directing techniques, storytelling, and visual storytelling, providing guidance for aspiring directors on bringing their vision to the screen.
Interactive Documentary Maker: Creates documentaries that incorporate interactive elements, allowing viewers to engage with the narrative in dynamic and personalized ways.

5. Client Relations and Account Management
Creative Agency Liaison: Acts as a bridge between clients and creative teams within agencies, ensuring that creative projects align with client objectives, messaging is consistent, and deliverables meet strategic goals.
Brand Storyteller: Crafts stories that encapsulate a brand’s identity, values, and mission, helping to connect emotionally with the audience and build brand loyalty.
Influencer Marketing Consultant: Advises on strategies for collaborating with influencers to enhance brand presence and reach targeted audiences through authentic and engaging content.
Brand Activism Strategist: Develops campaigns and initiatives for brands looking to make a social impact, integrating activism with advertising to engage communities and drive change.

If you’ve pinpointed the perfect role for tackling your task, circle back to the beginning — describe your task in a before/after format and inquire which GPT role could aid in resolving it effectively.

Should your task be tied to creativity, to boost efficiency, query which creative techniques might come in handy for solving your challenge. Don’t halt at the first ten suggestions — ask for more. The deeper you go into the forest, the fatter the hares you’ll find. I’ve delved into creative techniques in more detail previously.

To sum up this article — choosing the right role will be the linchpin for efficiency.

Thank for reading! Building a friendly rapport with the digital realm can indeed be a fruitful adventure. If you’re ready to embark on a quest with this particular piece of iron and wit, just let me know how I can assist!

--

--

miguel ivanov
Thought Thinkers

There are no easy answers to complex questions, I can only give an outsider's view of the transformations in which we are all about to be swamped.