How to Achieve a Win-Win Outcome in Negotiations Without Going Mad

We negotiate everything every day — but mostly, we are unaware of these negotiations we call living

Ian Beckett MSc
Thought Thinkers
Published in
5 min readMay 26, 2024

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Time is Money © Ian Beckett.

Negotiating takes time, and time is money, so we rush to a sub-optimal resolution.

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Ian Beckett MSc
Thought Thinkers

Ian is a digital transformation expert who has saved companies $300m by integrating technologies and diverse global teams effectively— he is a CEO and poet