At ThoughtMatter, we want to show teens that there are organizations of adults that stand behind them — and that these organizations are dedicating resources to amplify young voices and concerns. During the lead-up to this year’s Women’s March events on January 19, we brought on 16-year-old student and activist Evangelia Artemis-Gomez to help us develop strategy and art direct a series of protest posters that the ThoughtMatter team designed especially to resonate with teens.
We’ve built a coalition of 13 youth-focused non-profit partners in cities across the country that will distribute 10,000 posters to young activists on the ground in 10 cities. Our partners include YWCA Greater Cleveland and YWCA National Capital Area, Reel Grrls and Powerful Voices in Seattle, the Young Women’s March Rally in Chicago, Girls Rock Sacramento, March for Our Lives Philadelphia, Women’s March Minnesota, Girls Inc. DC, Girls Inc. of Greater Los Angeles, Girls Inc. of Metro Denver, Girls Inc. Public Policy Office and The Outrage.
“Working with Evangelia, we began to realize what really mattered to teens was to know that they were heard and recognized,” says Jessie McGuire, ThoughtMatter’s managing director. “They already have the strong voices needed to push the needle forward on issues they care about, but they also recognize the necessity to build allies with brands, organizations, and older generations to really see the change they are building towards.”
To give teens and activists the opportunity to march with our posters in cities outside of our partner network, we have made the complete set of posters available for free download on our website, along with some online-only exclusives. We hope that these posters let young people know that we see them, and we hear them, and we want to do everything in our power to make young voices impossible to ignore! That’s #WorkWorthDoing.