GoddoG mural from Bordeaux published in ekosystem

Thought Starters: A look at Facebook, Snapchat, hidden truths and London

Thought Starters provides me with a chance to review and highlight the more important or interesting research and opinions that I’ve read over the last week or so. This edition looks at adtech bloat, Facebook and Snapchat’s role in the social media landscape, the truth behind the statistics and London’s changing economic landscape.

There’s been a lot of coverage about the growing adtech bloatware face and the countervailing rise of ad blockers as consumers look to improve their user experience and increase their privacy. I have considerable sympathy for the media sector which is in many cases scrabbling for a decent revenue model. But the situation doesn’t look great when consumers end up footing the bill with growing data chargers as highlighted by Rob Leathern:

When I cover deceptive ad practices/fraud, some people find it interesting, sure, but when I have explained how mobile websites are making far less money from ads than you’re paying in mobile data… People. Got. Pissed.

A recent report in The Information (paywall) points to consumers using Facebook less to share their personal thoughts, although figures from GlobalWebIndex indicate these might be part of a broader trend:

Decline in personal sharing on social networks

Ben Thompson puts Facebook’s position in the context of the broader social media landscape, contrasting it with the more personal mediums such as Snapchat (see below). Facebook’s launch of Moments and Facebook Live suggest it’s not happy being typecast in just this role:

It is increasingly clear that there are two types of social apps: one is the phone book, and one is the phone. The phone book is incredibly valuable: it connects you to anyone, whether they be a personal friend, an acquaintance, or a business. The social phone book, though, goes much further: it allows the creation of ad hoc groups for an event or network, it is continually updated with the status of anyone you may know or wish to know, and it even provides an unlimited supply of entertaining professionally produced content whenever you feel the slightest bit bored.
The phone, on the other hand, is personal: it is about communication between you and someone you purposely reach out to. True, telemarketing calls can happen, but they are annoying and often dismissed. The phone is simply about the conversation that is happening right now, one that will be gone the moment you hang up.

The growth of smartphones has had more than a helping hand in the growth of sexting among teenagers. This has raised serious questions for lawmakers who face criminalising teenagers using child pornography laws that were designed with different situations in mind and risk compounding the problem as Madeleine Thomas reports:

“You can allow them, or you can prohibit them, but [teens] are going to sext and they are going to have sex regardless,” Hasinoff says. “The potential for harm that technology creates is legitimately new, but the way we’re dealing with it is just completely the wrong approach. If you think you can stop it by criminalizing consensual sexters, it just doesn’t make any sense.”

Snapchat is one of the platforms most closely associated with sexting with figures from comScore showing the disproportionately high share of younger age categories when compared to other social networks in the US:

Instagram, Tumblr, Vine & Snapchat skew significantly younger.

Snapchat’s recent launch of an updated version of its mobile messaging platform with a richer range of features again put it in the spotlight and left many marketers wondering how they can get onboard. Dakota Shane Nunley does his bit to pour cold water on some of this excitement pointing out there are plenty of situations where Snapchat simply doesn’t make sense:

Snapchat is not for:
1. Big brands looking to be “relatable” (unless those brands are buying space on Discover, Filters, or paying Influencers)
2. Businesses not based around an individual or personality
3. People without a social following elsewhere
4. Most small to mi-sized businesses

The commercial launch of Oculus Rift has left many commentators wondering whether virtual reality is the next big thing. The platform’s hardware costs mean that it’s not going to challenge the smartphone for the foreseeable future but that will change over time. For a closer look, it’s worth having a read of Benedict Evans’ look at the different development paths and the relationship with its cousin, augmented reality:

If one can answer those questions, then AR has the potential to be a new computing platform in a way that VR cannot — AR can be with you everywhere whereas VR needs a room, and so AR could be the next universal computing platform after mobile.

The transition from physical to digital distribution of music has been a far from smooth one with no shortage of musicians complaining that the shift to a streaming model is leaving them out in the cold. Figures from the International Federation of the Phonographic Industry suggest the industry may have now turned a corner with the fastest revenue growth since 1998 — whether that money reaches musicians remains to be seen:

Music sales growing at fastest rate since 1998

The Guardian is one of my go to news sources even if I am not always in sync with their view of the world and their drift to a more lifestyle format. Given this, I was disheartened to read Michael Wolff’s analysis of the organisation’s management under Alan Rusbridger which suggests it may face the same fate of other newspapers struggling to make the transition to a digital world:

Alan Rusbridger’s disciples consider him a visionary, but the former Guardian editor oversaw enormous losses, a huge fall in circulation and a ruinous faith in free content. Now, as he returns as chairman of its parent company, has his legacy of unchecked idealism condemned the iconic brand to terminal decline?

Right through my university career I identified as politically correct reflecting strongly held views on the sexism, racism and homophobia of various aspects of contemporary society. Given this, I’ve watched with considerable interest recent debates around political correctness particularly in American universities of today with commentators pointing to activists overreaching and the silencing of broader debates. Whilst I feel too far removed to give a considered judgement, Greg Lukianoff and Jonathan Haidt’s article in The Atlantic and Lauren Modery’s commentary on Medium gave me plenty of food for thought.

Tim Harford has become one of my favourite commentators, separating the truth from fiction in news reports via the More or Less radio show/podcast and his regular column in the Financial Times. A recently penned feature article profiles the distortion of statistics and outright lies by politicians looking to shore up support among the general public — something well worth reading as UK approaches the Brexit referendum and the US head towards their presidential elections:

Perhaps the lies aren’t the real enemy here. Lies can be refuted; liars can be exposed. But bullshit? Bullshit is a stickier problem. Bullshit corrodes the very idea that the truth is out there, waiting to be discovered by a careful mind. It undermines the notion that the truth matters. As Harry Frankfurt himself wrote, the bullshitter “does not reject the authority of the truth, as the liar does, and oppose himself to it. He pays no attention to it at all. By virtue of this, bullshit is a greater enemy of the truth than lies are.”

Whilst we’re on the subject of politics and its impacts, CEPR have had a look at the economic impacts of Brexit and it’s unsuprisingly not positive:

The economic consequences of leaving the EU will depend on what policies the UK adopts following Brexit. But lower trade due to reduced integration with EU countries is likely to cost the UK economy far more than is gained from lower contributions to the EU budget.
Even setting aside foreign investment, migration and the dynamic consequences of reduced trade, we estimate the effects of Brexit on trade and the UK’s contribution to the EU budget would be equivalent to a fall in income of between 1.3% and 2.6%. And once we include the long-run effects of Brexit on productivity, the decline in income increases to between 6.3% and 9.5%. Other possible political or economic benefits of Brexit, such as better regulation, would have to be very large to outweigh such losses.

Diet is one area where we’ve seen the media and public opinions shaped by evidence that often falls well short of gold standard in scientific research. Ian Leslie’s fascinating coverage of attitudes to sugar points to a situation where strong scientific wasn’t enough to change societal norms with personal politics getting in the way of the truth (see below). Unfortunately many countries are now paying the price with growing obesity rates:

It is a familiar complaint. By opening the gates of publishing to all, the internet has flattened hierarchies everywhere they exist. We no longer live in a world in which elites of accredited experts are able to dominate conversations about complex or contested matters. Politicians cannot rely on the aura of office to persuade, newspapers struggle to assert the superior integrity of their stories. It is not clear that this change is, overall, a boon for the public realm. But in areas where experts have a track record of getting it wrong, it is hard to see how it could be worse. If ever there was a case that an information democracy, even a very messy one, is preferable to an information oligarchy, then the history of nutrition advice is it.

There’s been growing awareness of discrimination faced by women in the workplace, reflected in the lack of women in leadership roles and the gender pay gap. Whilst a lot of attention focuses on the need for flexibility in the workplace and familial demands, research from ICEDR suggests that what thirtysomething women are really interested in is better pay:

Why So Many Thirtysomething Women Are Leaving Your Company

London has long had a character that set it apart from the rest of the UK both in terms of its international character and its economic output. One of the more recent consequences of this is the growing squeeze on poorer residents, reflected in the decline in the number of children eligible for free school meals as London’s central boroughs increasingly gentrify (see below). It’s no surprise that first time buyers are finding it increasingly hard to get on the property ladder compared to the rest of the country with regulation compounding the problem of population pressures:

‘Vast social cleansing’ pushes tens of thousands of families out of London

Silicon Valley with its sea of office parks provides a rather different development model to London. Hunter Oatman-Stanford provides a fascinating look at the growth of this suburban corporate campus model as companies looked to flee inner cities. Unfortunately by sealing themselves off from the rest of society, businesses risk losing touch with the noisy and chaotic world they’re in many cases trying to serve:

While many modern office developments specifically include lounges or multipurpose zones where employees might randomly interact with one another, these spaces are entirely limited to office staff — with the aim that conversations would further relationships or spark ideas beneficial to the business. “I look at Apple’s Norman Foster building, and it’s 1952 all over again,” Mozingo says. “There’s nothing innovative about it. It’s a classic corporate estate from the 1950s, with a big block of parking. Meanwhile, Google is building another version of the office park with a swoopy roof and cool details — but it does nothing innovative.”

Online dating is reshaping the way people meet their flings / boyfriends / girlfriends / future partners. You can see this in Michael J. Rosenfeld and Reuben J. Thomas’s research from the US (see table below). The 2009 cut off date suggests the graph is substantially underreporting the current situation given the growing penetration of smartphones, services such as Tinder and growing social acceptance of online dating. Alex Mayyasi reports on some of the consequences of this trend including a likely growth in assortative mating which is ultimately likely to undermine social mobility:

Online Dating and the Death of the ‘Mixed-Attractiveness’ Couple

Whilst we’re on the subject of relationships, it’s worth reading Gay Talese’s account of one motel owner’s voyeurism. You might not learn a whole lot about human relationships, but it does makes for an entertaining read.

This blog post was originally published in Inspiral.