KTM draws crowds at Orange Day in Mumbai

Thrill of Driving
Thrill of Driving
Published in
2 min readMay 5, 2014

KTM conducted its now well-known ‘Orange Day’ for the fourth time in Mumbai at IMAX Big Cinemas’ Parking Area in Wadala on Saturday. The Orange Day is a platform for owners of the 200 Duke and 390 Duke to gain familiarity with the performance potential of KTM motorcycles and also provides an opportunity to interact with fellow owners on a race track. Like the previous three editions held in the city, Orange day V4 started with rider registration followed by a classroom session by racing experts on the basics of racing. A track demonstration on how to extract the most out of the bikes was held prior to the final race. After the racing, prizes were handed out to the winners followed by a stunt show.

Riders riding at the 4th KTM Orange Day at Imax, Wadala on 3rd May at 6pm (1)

Speaking at the occasion, KTM India head, Amit Nandi said “The KTM brand has its roots in racing and we want KTM owners to experience the thrills that a KTM bike can provide on a race track. Orange Days are being conducted in every major city and will keep on growing in scale over the next few months. This is the fourth time we have conducted Orange Day in Mumbai, as the first version had received a very encouraging response from KTM bike owners. KTM is an exclusive premium brand and we are keen to ensure we provide KTM customers an experience that is uniquely KTM.”

Riders riding at the 4th KTM Orange Day at Imax, Wadala on 3rd May at 6pm (1)

KTM also conducted service camps and organised stalls where they sold KTM Powerwear and Powerparts accessories alongside the track. Besides Mumbai, KTM had organised these events in Pune, Bangalore, Hyderabad, Ahmedabad, Noida, Chennai, Vadodara and Jaipur. KTM is keen on dealership expansion and more ‘Orange Days’ are expected to be organized in other towns in the future.

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