Mahindra launches Imperio premium pickup truck at Rs 6.25 lacs

Mahindra continues to be committed to the tiny lifestyle pickup segment with the launch of the new Imperio pickup truck. Mahindra’s recent design experimentation is evident in this vehicle as well. The front of the Imperio appears very SUV-like, belying the utility nature of the pickup. The Mahindra Imperio uses a 2.5 litre DI engine with Common Rail Technology, generating 75 hp, and 220 Nm of torque. Mileage is pegged at 13.55 kmpl. The Mahindra Imperio can carry about 1240kg of payload.

The Imperio’s exterior looks muscular, as a pickup truck should, but the vehicle is clearly going for the lifestyle buyer as well, with a generally more premium feel. The Imperio is equipped with 16 inch radial tyres and brakes with load-sensing proportioning valves that allows greater braking with the least amount of effort, while making sure your cargo stays stable. The Imperio has a 5-speed transmission, a tight turning radius, low NVH levels, tiltable power steering and HVAC. Unlike what you’d expect in a utility vehicle, the Imperio comes with conveniences such as central locking and keyless entry.

The Mahindra Imperio is available in 4 variants; two single-cabin options (SC, SC-VX) and two double-cabin options (DC, DC-VX) and in 3 metallic colours; Lava Red, Verve Blue and Arctic White. Prices start at Rs 6.25 lacs, ex-showroom Thane, for the single cabin BS3 variant.