How Elon Musk Unknowingly Got into a Twitter Fight with an AI

“What Elon Musk did not know was that that specific tweet was in fact generated by an AI, by our AI.”

I had the pleasure to interview Echobox Founder and CEO Antoine Amann. Antoine went from the newsroom of the Financial Times to running a company of 25. The artificial intelligence they built curates the social media feeds of global publishing giants like The Guardian and Le Monde. Their big data analytics model also predicts election outcomes and their newest product uses AI to turn any message into an optimal social post.

Yitzi: Thank you so much for doing this with us! What is your “backstory”?

Journalism plays a vital role in society, but journalists and publishers are under unprecedented pressure. When I worked at the Financial Times, I got to see first-hand how publishers are trying to cope with these pressures. What we needed was a cost-effective service that could automate repetitive processes, so that journalists can focus on what they do best: find and report the news. I founded Echobox because I believe that technology, and artificial intelligence in particular, offers a solution to many of the problems that the industry faces and because I think that sustainable, high-quality journalism is absolutely crucial…