How to Plan the Perfect Corporate Event
By Alivia Kasumov, PR Manager at Badger Maps.
Corporate events are the ultimate way of fostering community within a company or promoting a product. They can be informative, innovative, and fun. A ton of planning is involved and they can take months to plan. That is why it’s important to make sure you clearly understand everything that needs to be done before kicking off your awesome event.
Organization is key for corporate events. It is important to start out with the basic information such as budget and an estimated number of guests. Once you have that information solidified, then you can move onto the details. Follow these steps to have the planning process for your next stellar event go as smoothly as possible.
- Set the budget (do NOT overestimate how much you can spend).
When setting your budget, negotiate proposals for venues and hotels. Erring on the side of underestimating can ensure you stay well within a reasonable budget. Although haggling is not encouraged, negotiating is. This will help a lot when you are trying to allocate resources.
2. Decide on the objective.
Before planning your event, define your objective. The focal point of the event should always be its attendees. Determine who your potential guests will be and keep their…
